GoFillam is an on-demand fuel delivery platform that allows individuals and businesses to order fuel directly to their location. The platform simplifies fuel procurement by connecting customers with verified suppliers while providing real-time order tracking and secure payments.
Traditional fuel purchasing often requires customers to visit filling stations, leading to: Long waiting times Fuel scarcity challenges Poor delivery transparency Manual order management Lack of trust between buyers and suppliers The goal was to create a seamless digital experience that makes ordering fuel as simple as ordering food.
UX Improvements
Focused on:
Reducing checkout friction
Improving navigation clarity
Clear information hierarchy
Better accessibility
Consistent visual language
Faster task completion
Outcome
The final product delivered:
A modern and intuitive ordering experience
Simplified fuel purchasing workflow
Improved transparency throughout delivery
Scalable interface for future features
Consistent user experience across the platform
Deliverables
UX Research
User Personas
User Flows
Wireframes
High-Fidelity Designs
Interactive Prototype
Design System
Mobile App Screens
Web Dashboard Designs
Developer Handoff
